On the Blog

Opposite of East 11/12/24 Opposite of East 11/12/24

A Guide to Leadership and Brand Building

Opposite of East 4/4/24 Opposite of East 4/4/24

Launching Your New Brand on Social Media: A Step-by-Step Guide

Opposite of East 6/12/22 Opposite of East 6/12/22

How to DIY your Brand Strategy

Opposite of East 5/30/22 Opposite of East 5/30/22

Creative ways to use your Brand Photography

Opposite of East 5/13/22 Opposite of East 5/13/22

Fount Guide: Squarespace and Canva.

Opposite of East 1/10/22 Opposite of East 1/10/22

Brand vs. Marketing

We get asked a lot is; what is the difference between a brand strategy and a marketing strategy? Do I need both?

Spoiler Alert! Yes, and they work together. Like Sonny and Cher, Beth and Rip, Lucy and Desi. You can’t have one without the other. Otherwise, the magic isn’t the same.